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Overview
Today’s banking customers require immediate real time personalized service delivered in the most convenient manner. The most personalized device “in hand” today is the mobile phone. In most countries, cell phones are able to send and receive not only voice but text messages as well, the latter known as short messaging service or SMS. In fact, “SMSing” is the fastest growing means of communication because it offers personalized contact for very little cost (usually at least 1/10 the price of a voice call).
Banks and financial institutions are now able to send real-time, personalized messages on any transaction deemed to be time sensitive to customers. Examples of these messages are: NSF cheque alert, term deposit coming due, a large bill to be paid, % of credit card limit utilized, car loan or mortgage approved, special investment opportunities for attractive deposits, stock quotations, large deposit received and cleared as available funds and FX rates refreshed every 15 minutes. The number of alerting scenarios is virtually endless and limited only by the creativity of the financial institution and the customers themselves.
In addition to the scenarios above, mobile alerts are very effective tools for providing notification of the receipt of incoming remittances where approximately 70% of the benefactors may not be customers of the financial institution. Remittance alerts raise an opportunity for signing new customers through bundling with other mobile products and services.
Bevertec believes that this method of instantaneous communication with customers represents a sustainable competitive advantage for any bank that deploys a “Financial Business Event Management Strategy” for not only retail customers but also for the commercial business customers.
Benefits
Instantaneous Business Alert Strategy for Customer Care Centres
Easy to configure and implement
Increase revenue streams and reduce fraud instances
Reduce customer turnaround
Improve customer service and enhance retention
Types of Alerts
Credit Cards Alerts
Bank Account Alerts
Remittance Alerts
Insurance Alerts
Promotional Alerts
Capital Market Alerts
Unlimited Number of Customized Alerts
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